The Feedzai SA, established in November 2008, is a software company specialized in data processing in real time, being a technology spin-off from the University of Coimbra. In particular, Feedzai is developing a product called Pulse, which allows the treatment of large volumes of data in real time. Attesting to the potential of its disruptive technology, Feedzai was selected in 2011 by Gartner Research, one of the largest companies analyzing the IT market in the world, among hundreds of companies surveyed worldwide, as "Cool Vendor" in the area of "Analytics and Business Intelligence" and was, also, recognized as one of "Top-20 Smart Companies in Europe".
Today, Feedzai in concentrating its effort on helping payment providers, banks and retailers prevent fraud in omnichannel commerce. Feedzai Fraud Prevention That Learns™ technology fuses big data and machine learning to allow analysts to predict and prevent electronic payment loss in real time based on behavioral analysis and understanding of the way consumers behave when they make purchases, online, in-store or from mobile devices. The software analyzes big data, including mobile and social data streams, to create deep learning profiles for each customer, merchant, location or POS device with up to a three-year history of data behind it, helping organizations mitigate risk, guard every transaction and preserve the customer experience. Feedzai is a global company, with US headquarters in San Mateo and is backed by SAP Ventures, big data investment firm Data Collective, and other international investors. Companies that rely on Feedzai include Coca-Cola, Logica, Vodafone, Ericsson, SIBs Payment Solutions, Horizon Wind Energy, and Servebase Credit Card Solutions.